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The perfect way to spend Father’s Day this year was at the Rodeo Drive
Concours d’Elegance, where the Vicci 6.2 was highlight of show!

2016.6.22
  • Rodeo Drive has long been known as the place to be when it comes to the world’s luxury market and jetsetter lifestyle. Frommer's travel guide named the Rodeo Drive Concours d'Elegance "one of the 300 unmissable events in the world." Every Father’s Day, Beverly Hills hosts the largest public event with thousands of guests coming from around the country to see the world’s most luxurious and unique cars.


    USA Today had an exclusive interview with CEO Alfred Dimora.


    This year, Dimora Motorcar showcased the Vicci 6.2 at the concours, which dazzled all the visitors. Visitors were enthralled at the unique artwork by Master Lee Sun-Don and the beauty of the vintage designed car. One Beverly Hills resident said that he has never seen such an incredible combination of a luxury car combined with beautiful art. With so many cars displayed on Rodeo Drive, the vibrant art design of the Vicci 6.2 had everyone’s attention, including USA Today, a premier news agency, who had an exclusive interview with CEO Alfred Dimora.



    The Vicci 6.2 was the gem that glistened in the sun with the Master Lee Sun-Don's
    Treasure Gate artwork, that caught the eyes of all the visitors on Rodeo Drive!


    About Master Lee Sun-Don

    Inspired by his Buddhist practice, artist and Zen Master Lee Sun-Don develops “totemic energy oil painting” that embodies Western oil art into the profundity of Chinese culture and Zen sensibility. Born in Kaohsiung, Taiwan, Lee Sun-Don has achieved international recognition as a music composer, pianist, Zen martial arts novelist, and Zen Buddhist Master of Yuan-Dao Guanyin Temple in Taipei. He currently serves as the Art Director of Art Revolution Taipei art fair and as Deputy Director of the Gallery of China Profiles in Xiamen, China. Galleries featuring his artwork are exhibited in Beverly Hills, Shanghai, Qingdao and Taipei, Taiung, Kaohsiung.


    Please visit arts.sundon.net


    About DiMora Motorcar

    Based in Palm Springs, California, DiMora Motorcar excels in providing distinctive, limited-edition transportation solutions. The DiMora Neoclassics series of luxury automobiles includes the Vicci 6.2, now in production, and the Adina, now in the prototype phase. The magnificent Natalia SLS 2 sport luxury sedan is scheduled for production in 2017. Sir Alfred J. DiMora co-founded the Sceptre Motorcar Company, whose Sceptre 6.6S received Best-of-Show honors at the 1978 Los Angeles Auto Show. DiMora also founded the new Clenet Coachworks, Inc. in the 1980’s to continue designing and building the Clenet series of automobiles. When President Reagan declared 1986 the Centennial Year of the Gasoline-Powered Automobile, DiMora’s Clenet was selected as the Official Centennial Car, resulting in honors for DiMora and the Clenet at the Automobile Hall of Fame in Michigan.


    For additional information, please visit www.DiMoraMotorcar.com


    About Rodeo Drive Concours d’Elegance

    The Rodeo Drive Committee, in conjunction with the city of Beverly Hills, presents the Rodeo Drive Concours d’Elegance every year on Father’s Day along the 200-400 blocks of Rodeo Drive. Each year a theme is selected to feature the superb combination of rare automobiles and motorcycles highlighting the past, present and future at the crossroads of fashion, design and entertainment.


    The Concours d’Elegance is the largest public event held annually in Beverly Hills with a unique mix of guests, including car collectors, families and international visitors and residents from Beverly Hills and the Westside. Named “one of the 300 unmissable events in the world” by Frommer’s Travel Guide, the Rodeo Drive Concours d’Elegance continues to be one of Southern California’s top destinations each and every Father’s Day.